The Sydney market this campaign sells into
New South Wales wrote 20,641 new owner occupier loans in the June quarter of 2026 at an average of $842,000, on the ABS lending indicators. Australians refinanced 162,225 loans in the same quarter, and the cash rate at 4.35% keeps Sydney borrowers comparing.
Values fell 4.6% over the year, so equity is thinner than owners who bought recently believe. Sydney's median dwelling value was $1,222,718 in August 2026, down 4.6% over the year and 1.4% lower in the month, on Cotality's index. The angle that works in Sydney names the reason to move: rate first, because equity releases are harder while values fall.
Criteria for a Sydney campaign
The criteria decide what counts as a lead and what is billed. For Sydney the ones that matter are these.
- Loan range around the $842,000 New South Wales average
- Suburbs or the whole of New South Wales
- Purposes: rate, cash out, consolidation, fixed term ending
- Owner occupied, investment, or both
- Whether interstate enquirers count
Verification and screening in Sydney
Every enquiry is phone verified by SMS, checked against records already sent to you and screened on finance with up to 98 data points before delivery. Of high income property enquirers we measured, 51.8% fail on finance. Fewer than 5% of leads cleared by the PrimeProof screen do. A lender still decides.
Who this is not for
Brokers without New South Wales coverage, or brokers who want buyers first. A Sydney refinance campaign produces decided borrowers who need a same-day call.
Pricing
A fixed cost per verified lead agreed before the campaign runs, no retainer, no lock in. Every record is exclusive to you and delivered live into your CRM. Invalid leads are reviewed within five business days and replaced or credited when confirmed.